Vision and Mission

Team Red, White & Blue’s (Team RWB) vision is to transform the way wounded veterans are reintegrated into society when they return from combat and exit their position.

While much has improved since the post-Vietnam era, some polarization between veterans and our society still exists today. Strong relationships between wounded veterans and their fellow Americans are critical to veterans’ reintegration into civilian life as well as our nation’s success. That’s why Team RWB’s mission is to enrich the lives of wounded veterans and their families. Team RWB works toward this mission by focusing on three key areas:

1. ENDURANCE EVENTS

Endurance events (e.g., half-marathons, marathons, ultra-marathons, triathlons or even hikes) allow the Team RWB community to come together and honor the commitment and dedication of our veterans – both in service and now during their struggle for reintegration. More specifically, these events help raise awareness and funding, and connect Team RWB members with other like-minded individuals to inspire our movement of personal appreciation and caring for war service veterans and their families. Team RWB sponsors its own events and organizes Team RWB participation in existing events throughout the country. However, our movement would not be possible through Team RWB-sponsored or organized events only. Athletes are encouraged to represent Team RWB in any event that is of interest to them and/or host their own events in support of Team RWB. Examples include 1 mile fun-runs or 5k races for family and friends, long-distance hikes or walks and community bike rides.

2. SOCIAL LEADERSHIP-BASED NETWORK

During a June 2010 study of Iraq and Afghanistan combat veterans, almost all veterans surveyed expressed interest in services to help adjust to civilian life. Additional research has shown that 90 percent of today’s war service veterans actively search for information and connections online. Team RWB will launch a social leadership-based network using social media and other interactive tools to meet both of these needs, achieving local impact on a national scale. Once complete, teamrwb.com will enable all interested team members to create relationships within and outside their local communities. This network/community will serve as the backbone for raising awareness and funds, and connecting wounded veteran families with athletes, advocates and others.

3. ONE-ON-ONE RELATIONSHIPS

Today’s veterans face many challenges to successful reintegration into society following their experiences in a combat zone. Short-term solutions can include medical prescription drugs or counseling; however, research has shown that veterans’ reintegration challenges can be compounded by feelings of isolation from no longer being part of a “unit” or team. Team RWB aims to combat these challenges by connecting veterans and their families with others (known as “advocates”) through meaningful, friendship-based relationships. Wounded veterans and advocates define the exact nature of their relationship, ensuring each relationship is mutually beneficial and unique. To better meet veterans’ needs, advocates will focus on the “everyday” – not the spectacular: being a friend, spending time together and performing small acts of kindness on a personal level.

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Press Room|Email Us|919 995 4652|

22 Winhaven Ct. | Highland Falls, NY 10928


	Vision and Mission Organization Sponsors / Partners Financials Veterans Our Approach What We Do The Team Team Member Benefits FAQ Our Community The Blog Facebook Twitter Flickr YouTube Our Events Races TRWB In the Media Events Get Involved Athletes Advocates Donate Wear the Eagle Resources Vision and Mission Team Red, White & Blue’s (Team RWB) vision is to transform the way wounded veterans are reintegrated into society when they return from combat and exit their position. While much has improved since the post-Vietnam era, some polarization between veterans and our society still exists today. Strong relationships between wounded veterans and their fellow Americans are critical to veterans’ reintegration into civilian life as well as our nation’s success. That’s why Team RWB’s mission is to enrich the lives of wounded veterans and their families. Team RWB works toward this mission by focusing on three key areas: 1. ENDURANCE EVENTS Endurance events (e.g., half-marathons, marathons, ultra-marathons, triathlons or even hikes) allow the Team RWB community to come together and honor the commitment and dedication of our veterans – both in service and now during their struggle for reintegration. More specifically, these events help raise awareness and funding, and connect Team RWB members with other like-minded individuals to inspire our movement of personal appreciation and caring for war service veterans and their families. Team RWB sponsors its own events and organizes Team RWB participation in existing events throughout the country. However, our movement would not be possible through Team RWB-sponsored or organized events only. Athletes are encouraged to represent Team RWB in any event that is of interest to them and/or host their own events in support of Team RWB. Examples include 1 mile fun-runs or 5k races for family and friends, long-distance hikes or walks and community bike rides. 2. SOCIAL LEADERSHIP-BASED NETWORK During a June 2010 study of Iraq and Afghanistan combat veterans, almost all veterans surveyed expressed interest in services to help adjust to civilian life. Additional research has shown that 90 percent of today’s war service veterans actively search for information and connections online. Team RWB will launch a social leadership-based network using social media and other interactive tools to meet both of these needs, achieving local impact on a national scale. Once complete, teamrwb.com will enable all interested team members to create relationships within and outside their local communities. This network/community will serve as the backbone for raising awareness and funds, and connecting wounded veteran families with athletes, advocates and others. 3. ONE-ON-ONE RELATIONSHIPS Today’s veterans face many challenges to successful reintegration into society following their experiences in a combat zone. Short-term solutions can include medical prescription drugs or counseling; however, research has shown that veterans’ reintegration challenges can be compounded by feelings of isolation from no longer being part of a “unit” or team. Team RWB aims to combat these challenges by connecting veterans and their families with others (known as “advocates”) through meaningful, friendship-based relationships. Wounded veterans and advocates define the exact nature of their relationship, ensuring each relationship is mutually beneficial and unique. To better meet veterans’ needs, advocates will focus on the “everyday” – not the spectacular: being a friend, spending time together and performing small acts of kindness on a personal level.
	Press Room\|Email Us\|919 995 4652\| ©2011 Team Red, White & Blue. All Rights Reserved. 22 Winhaven Ct. \| Highland Falls, NY 10928