Gerber Gear VP of Marketing and Army Veteran, Andrew Gritzbaugh on lifestyle brands, and being part of something bigger than yourself.
[iframe style=”border: none” src=”//html5-player.libsyn.com/embed/episode/id/6459978/height/90/theme/custom/autoplay/no/autonext/no/thumbnail/yes/preload/no/no_addthis/no/direction/backward/render-playlist/no/custom-color/bf0d3e/” height=”90″ width=”100%” scrolling=”no” allowfullscreen webkitallowfullscreen mozallowfullscreen oallowfullscreen msallowfullscreen;]
Andrew Gritzbaugh is a former infantry and current Vice President of Marketing at Gerber Gear. He’s a seasoned marketing leader with strengths in strategy development, brand positioning and marketing communications, as well as an avid outdoorsman and all around great guy.
In this episode we discuss:
• His experience in the Army and how it has shaped his career
• What it’s like to be the steward of a longstanding brand like Gerber Gear
• His favorite pieces of gear and every day carry (EDC).
• Gerber’s emotional connection to the military